Local Business Marketing Partnerships

MetroWest Massachusetts

The Social Sip connects local businesses with 2,000+ local women who trust our recommendations and become customers.

Serving: Natick, Framingham, Wellesley, Needham, Newton, Waltham, Wayland, Sudbury, and surrounding MetroWest communities.

Join Press List (Free)
Email About Partnerships

PAID PARTNERSHIPS AVAILABLE

Guaranteed newsletter coverage for launches, seasonal campaigns, special events.

Email About Partnerships

Community Consensus, Not Personal Opinion

We synthesize what MetroWest women are actually saying in local groups - not just one person's opinion on one random Tuesday.

When we feature your business:

- It's based on community consensus from dozens of conversations

- We include sensory details reviews miss (noise, parking, crowds)

- We're honest about trade-offs ("incredible food, bring earplugs")

- Our audience trusts us, so they actually show up

This is journalism, not influencer marketing.

How to Get Featured

  • People sitting in a row, taking notes or using electronic devices during a conference or seminar.

    Press List

    FREE

    Get Monthly Content Calendar

    Receive themes I'm researching each month and pitch when your business fits what my audience needs.Not guaranteed coverage - merit-based.

  • Person browsing a shopping app on a smartphone, displaying various home decor and gift items, including plush toys, lamps, and clothing.

    Organic Coverage

    FREE (MERIT-BASED)

    Earned Through Community Buzz

    I feature businesses based on what MetroWest women are discussing in local groups. Can't be bought - earned through excellent customer experiences.

  • Screenshot of a data analytics dashboard showing key metrics: total clicks, total impressions, average click-through rate, and average position, with a line graph tracking data over time from February to June 2019.

    Paid Partnerships

    PAID (GUARANTEED)

    Sponsored Features Guaranteed newsletter placement plus social media coverage. Control timing for launches and seasonal campaigns.

We Work With All MetroWest Businesses

Restaurants & Cafes | Wellness & Fitness | Shopping & Services | Family Activities | Professional Services

MARCH: Spring patios • Remote work cafes • March Madness

APRIL: Easter brunch • Spring break activities • Outdoor fitness

MAY: Mother's Day • Summer camps • Outdoor dining season

Press list gets detailed a maximum of one monthly calendar with pitch deadlines

What I'm Researching Next

Join the Press List

Get my content calendar list and pitch when your business fits what I'm researching. This is NOT guaranteed promotion - I only feature businesses that align with my audience's needs and my honest approach.
*Make sure to check your spam folder for a confirmation email ;-)

    We respect your privacy. Unsubscribe at any time.
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    FAQs

    Q: What's the difference between press list and paid partnerships?

    Press list (free): Pitch when relevant, not guaranteed. Paid partnerships: Guaranteed coverage, you control timing. Both include honest reviews with trade-offs.

    Q: Will you only say positive things if I pay?

    No. Even paid partnerships include honest trade-offs. That's why my recommendations drive actual customers - readers trust I'm being honest about what to expect.

    Q: How do I get organic (free) coverage?

    Earned through community buzz. When your business comes up repeatedly in MetroWest groups with clear consensus, I feature you. Can't be requested - must be earned.

    Q: Do you visit every business?

    No. I synthesize what MetroWest women say in local groups (community consensus). For paid partnerships, I typically visit to gather sensory details my audience needs.

    Q: How often will you email me?

    A most, once a month with content calendar. That's it. I have an Instagram broadcast channel for urgent opportunities.